The Facebook Pixel Helper is a chrome extension that you can install in your chrome that will let you know if your pixel is working correctly. You can install this Facebook pixel on your website. Once you have installed it, you can check for errors occurring on your website and understand the events that your pixel is receiving.
Direct response marketing is a kind of sales method inspire a potential customer to take action on the spot by picking up the advertiser’s offer.
Performance marketing refers to online advertising and marketing. The marketing companies are paid by advertising companies when a task is accomplished.
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